Meget holdbar Online Video Revolution: How to Reinvent and Market Your Business Using Video (Hardcover) by Cecil John iWHnniTH

  • Model: iWHnniTH
  • 1600 Antal på lager


Product Description:

People read less and less and rely on video more and more in virtually every aspect of their lives. This work will impart current best practices to illustrate how video can 'bring a brand's personality to life' through custom-tailored spokesperson and rectangular video 'snacks' which help put a human face on a brand.This is a marketer's guide to the online video revolution. It is about media technology and how production and professional video delivery work together to provide the key to generating impressive RO. The authors holistic metrics-driven approach to video marketing has met phenomenal success for companies like Canon Legalzoom eHarmony Napster MAD MEN Jazz @ Lincoln Center HSBC and Experian with media consulting for Procter and Gamble McDonald's Anheuser-Busch Intel Nike Starbucks British Airways General Motors Isuzu American Airlines Warner Bros. Philips Kraft Best Buy Brooks Brothers Philip Morris JC Penney Exxon-Mobil and AOL. Online Video Revolution will share their methodologies and creative secrets updates and upgrades for the new video age.